Monday, December 27, 2010

A tiny Sneak!


& a couple more! 

gotta think of a good time to launch these 
and if you know off a really pretty girl who can carry off Smooch items, 
email email email me please?
thank you!


Wednesday, December 15, 2010

frilly cake.

as long as you wear less frills than this cake. you're good! hehe

Tuesday, December 7, 2010

Have you heard?

left a really bad taste in my mouth 
peeved..just have to shrug it off and go "not a  problem" and move on. :/

Thursday, December 2, 2010

So much going on! :)


Just emailed girls who won the House of Harlow Necklace! 
30 entries were received and everyone looked so good, I swear I felt so stressed when more and more pics came in so we decided to throw in SMooch credits cos 2 winners alone is just tough :) 
it was like "ooh I like this" and "I like that.. "
it's as good as asking me to choose my favourite lanvin x h&m item really..
Thanks so much for participating in this giveaway babes!

We planned to have another give-away " Dress in your best brunch" outfit
but we've decided to scrap that one and present Hatched vouchers to the existing entries instead
We know you girls love brunch 
so this is us going out of the way to get you something from one of our favourite brunch places :) 
Gerald , owner of Hatched was so gracious to throw in those vouchers,we have nothing but good praise for his "eggs all-day, any-way" concept at his outlet!
(thank you Gerald!)
As you can tell , we're in a giving mood :)
Year-end festivities are hitting us soon and ladies who have received their Oxford blazers + Grecian Chiffon tops would have spotted a name-card size "smooch" card..
with that card , you get to enjoy
1)10% off Sour Sally frozen yogurt from Dec'10 to Feb 2011 :) 
2) 10% at Swing Perfection at Killiney Road
for some awesome indoor golf action from Dec'10 to Jan 2011)

This is for you to flash your friends & loved ones & go:
 " See,  all that camping and buying SMooch items entitled me to all these" ;)

Bryan finally sent me pictures of Sunday's outdoor shoot :D

Gonna put this up on ATBU soon cos we're planning to launch this absolute stunner on Sunday night
& great news: our customers will have the option of picking this lovely dress up from SourSally
(Wisma Atria basement 1) on Tuesday Wednesday evening!
Say Gd bye to snail mail blues!

Mery's returning to Sg on Tuesday morning, seriously can't wait to see her!! :)

Of giveaways, necklaces, eggs, frozen yogurt and indoor golf.. i'm giddy just thinking about them lol
Gonna have dinner with my family, it's my Daddy's 55th Birthday!!

Sunday, November 14, 2010

the next launch on my own..





Bought this purple tunic(on left)  from alldressedup(ADU), purely for its details except that it's a tunic and i don't know what else to wear it with ... maybe leggings? so we thought we'll smooch it into a dress, with better material 'cos the cotton used for the original seems to fur...

Colour choice of light orange , blue and sandy beige were all inspired by the spring summer palette of ADU and we wanted to see if our customers would lap up a hot colour like peachy orange, this will look great with white ,nude &gold accessories :)

 Oddly enough, the Smooch Label: Scirocco series arrived first.. probably due to the fact that it required less workmanship, and tangerine orange which is much bolder than this hue was actually sold out.
so we didn't manage to tell if everyone liked the peachy orange first haahaha
 2 collections with orange colour sold back to back, I'm curious to know how the response of this series will turn out. :)


hehe excuse the mannequin, she's a C cup so she fills the size S up quite a bit.


The original dress from Warehouse is a real sexy piece, Mery bought it first then I relented too cos she looked so good in it hehe , looking for a UK 8 was a pain cos it was sold out pretty fast until I stumbled upon it at Marina Square and rejoiced, i felt really silly paying more than $150 for a dress like this but the cut was incredibly flattering :)

 beneath the intricate macrame knotting is basically nothing so it exposes the cleavage which I proudly support with my sticky nubra hahahaa

we wouldn't wanna expose our SMooch fans too much, so we thought we'll be considerate and add an extra panel beneath so exposing anymore skin would be the least of their worries.

We picked earthy colours for this series and of course not forgetting pink :)
perfect for beach vacations and getaways :P
Picture: flower in the hair with flipflops and beach tote bag in this one

Apart from day-dresses, it's been rainy and it wouldn't hurt to add a cardigan like this one to your closet.


deeply intrigued and fascinated with the chiffon embellishment.
comes in light grey and dark grey with black chiffon


 and of course, some basic outerwear like vests, a stripey knit top :P and a one shoulder embellished toga dress in very sexy camel and black for parties and cocktails :)


 there are more items in store and i still need to take more pics : P
do let me know if you like what you see! :)


Friday, October 22, 2010

Monday, October 11, 2010

The Next Smoochie Goodie


Ruched Bustier: Checked
Awesome green: Checked
Halter Neck String complete with pretty shiny beads: Checked
V-back: Checked
Inner lining: Checked
Flowy Babydoll:Checked
Slimming Sleeves till mid-arms: Checked checked checked!!

Tuesday, October 5, 2010

Hermes & their Scarves

Location: Nomu off Handy Rd

I really liked the concept of this event. Felt like a Big House Party somewhere in NY City with very dishy  looking pple. oh and did I mention the countless Gay-boys in skinny jeans and scandalous Chanel bags slinging off their side?
Wished G took time off work to join us for this, she would have been thrilled to catch some G boys.
Thankful P was my date!

The rooms were divided into the few countries featured on the webby:
Tokyo Room, France Room, NY Room.. and so on..
crowd wasn't the typical VIP Hermes List. 
think they're trying to reach out to a new crowd with their scarves. 
check out pursebl*g forum and it's a norm to see old ladies with their scarfs around their wrinkly necks ,quite cringe-worthy so I don't blame them at all.

Caught Nowhere boy which was a bio of John Lennon's childhood and ladies in the post-war era wore their scarves so well  along with blouses and red lippy.. sigh :) 
How would you wear your scarf? 



























$10K for the Constance bag :D~
nope, not seeing it in the near future hahaha unless...
a sugar daddy comes by or a $40K paycheck drops









Sunday, September 26, 2010

Hitting us pretty soon!!!

Our first printed SMooch item :)
Say helloo to it next week!

Saturday, September 25, 2010

how time flies! :)

This lil blogshop of ours finally turned 2 this month :)
Up to date we have sold 500+ designs and 32 SMooch items, all this would not have been possible if not for the many ladies out there who have been faithfully camping on weeknights. 
Thanks babes!!!

In my maid-of-honour speech at Mery's wedding dinner, I said it felt like yesterday we were sitting on my bed picking out the design for our website banner and she picked the tiffany ring to be placed there so that Perry would know what to buy when he decides to propose to her hehe and look at us now 2 years after.

How did we even coin out the name "across the bloody universe?" 
Could have been a Beatle's inspired thingy ;) lol 
How did  " SMooch" come about? 
I guess that's easier to figure out hehe
It's basically Sarah & Mery , besides" SMitten is already a name of a local magazine hahaha so that was an easy option to eliminate :X 

Mery's an amazing girl and it's my blessing to have her as a friend and biz-partner.
We finish off each other's sentences, we have very similar tastes in fashion & confide in each other like how sisters would. I'm thankful  for the fact that we've never quarrelled and have stood up for each other in times of difficulty.
Our mothers say " wo men hen yo yuan" it's something that you either have with someone or not and it must have been fate that drew us so close. Sounds more like a love story eh? 


We've taken our customers on our insane lust for fierce pieces to dolly demure designs, have set new standards & pushed boundaries in making cocktail wear more affordable, possibly may have bridged the gap between cheap and runway fashion without compromising on quality.

Never knew pastel colours would be hotter than black, 
and never knew we could sell flourescent colours as well. 
Our customers are definitely an adventurous bunch & thank you for making this blogshop an experience  & joy to have :)

We shall keep improving our SMooch items, that's a promise I'm keeping and I know it will not disappoint in the next couple of months :)

We wanted to show our appreciation to some of our regulars and we knew at once we had to host a tea party ! 
Faced a problem of location and we needed a space to talk abt the upcoming designs so Gina suggested Private Dining Room at Equinox and Voila!! 

We settled for board-room style layout instead of round tables so that the food can be laid out in the middle and served on tea stands :)
Much thanks to Equinox of Fairmont for giving us an extensive high-tea menu. Every morsel was delicious and I wish I could have eaten more! 

Thanks to Penny and Weiting for turning up slightly earlier to help with the setting up :)


 Yeap, all designs seen on Mannequins will be coming to you very soon!


(toilet break to chase mery out hahaha she was re-touching her make up cos the make-up artiste gave her too dark a base!! )









The view from the top :) 














 SMooch cupcakes by mei-zee of http://letthemeatcakemz.com/cupcakes/

Pris helped to collect them on my behalf! thanks p!! 








The Mayflower dresses in new colours: Red, Tiffany Mint, Indigo Blue, Lemon Yellow and Raspberry Pink. They are so perfect for colour themed weddings! :) 
Convertible dresses are here to stay for future bride-to-bes :)

Most shots are taken by Nicole, who is such an angel for making time despite our last minute request. http://www.nicolethen.com/portfolio






Mery promoting Bryan & Jean photography and the special promo rates extended to our customers if they present the card:) 





Shujuan in twist knot dress and Kristine in her own manufactured eyelet dress :) 

 Shu Juan  has become more like a friend now as she was really sweet to offer some advise and support when I faced problems at work  via email :)  have i also mentioned she's a doctor ?!!!haahaa 














Thank you Germaine for the flowers and it was great pleasure to have met Vel and Shuhui :) 


Claire Bear! 
if not for twitter, I wouldn't have realised how happy she is with our SMooch items :) 

Melissa, Anya ( my colleague ) and the very bubbly  Ruthie! ( we totally <3 her dress!) 

Penny who use to radio for 98fm was v gracious to offer to host the tea for us, she helped so much with prep but I really wanted her to sit down and enjoy the meal :) Thanks for everything! 


The 3 girls who are my stress relievers/ source of entertainment/ get-away from the inboxes and packing,
Pris, Anya and Gina 
(p.s: i really love the shot of them together, classic bitch mode on) hahaa 
and below: 

Kristine and EmmyLou!
Kristine has always been supportive of our blogshop and it's just amazing how her name pops up time and time again.. we really had to thank her personally!!! I personally think she looks really good in our Smooch items :) 

Emmy has also been very kind to us as well, remembered her for recommending the Elodie Waterfall Dress once on a forum, and haha she's always checking on the length of the item first before making a buy, our SMooch items are usually too short for her!!! 
 it was a real pleasure to have finally met them both :) 







Pretty Priscilia and Me :) 
Okay make that 3 Priscilias top and bottom :) hahaaha 





It was awkward at first cos nobody knew each other so we were thankful everyone kinda made an effort to be sociable and friendly hdhee, the ice finally broke when we started talking about the upcoming designs and colours :) 










 Age is really just a number. we have discovered the  ages of some of our customers, we are flabbergasted how well they've maintained .we are so inspired by them hahahaha
it's great to know our customers come from a wide range of occupations :) 
and some are still in school :) 

















Saying goodbye to our lovely new friends :) 
Thanks so much for taking  2 hours off the long weekend to join  us babes!!!
Mery and I are so happy everyone enjoyed themselves :) 














hehe Have you been Smooched? 
 It's about time!!

Love,
Sarah & Mery